"Some music never dies"

For the first time since opening in 2013 ABBA The Museum decided to tell the full story with an expanded exhibition. With no more charts in Europe, Asia, Australia, North or South America to conquer, 1982 could have been the end of the road. But for ABBA, the journey continued. One thing lead to another and new chapters were constantly added to the story: musicals, folk music, solo albums, movies, parties, museums and virtual realities. Thirty-five years after ABBA fell silent we wanted to show that their music is louder than ever, and generations after generations all over the world sing along with the choruses. From Malmö to Melbourne, Durban to Delhi, Seoul to St Louis the phenomenon goes on and on.

"Some music never dies"

For the first time since opening in 2013 ABBA The Museum decided to tell the full story with an expanded exhibition. With no more charts in Europe, Asia, Australia, North or South America to conquer, 1982 could have been the end of the road. But for ABBA, the journey continued. One thing lead to another and new chapters were constantly added to the story: musicals, folk music, solo albums, movies, parties, museums and virtual realities. Thirty-five years after ABBA fell silent we wanted to show that their music is louder than ever, and generations after generations all over the world sing along with the choruses. From Malmö to Melbourne, Durban to Delhi, Seoul to St Louis the phenomenon goes on and on.

"Some music never dies"

For the first time since opening in 2013 ABBA The Museum decided to tell the full story with an expanded exhibition. With no more charts in Europe, Asia, Australia, North or South America to conquer, 1982 could have been the end of the road. But for ABBA, the journey continued. One thing lead to another and new chapters were constantly added to the story: musicals, folk music, solo albums, movies, parties, museums and virtual realities. Thirty-five years after ABBA fell silent we wanted to show that their music is louder than ever, and generations after generations all over the world sing along with the choruses. From Malmö to Melbourne, Durban to Delhi, Seoul to St Louis the phenomenon goes on and on.

"Some music never dies"

For the first time since opening in 2013 ABBA The Museum decided to tell the full story with an expanded exhibition. With no more charts in Europe, Asia, Australia, North or South America to conquer, 1982 could have been the end of the road. But for ABBA, the journey continued. One thing lead to another and new chapters were constantly added to the story: musicals, folk music, solo albums, movies, parties, museums and virtual realities. Thirty-five years after ABBA fell silent we wanted to show that their music is louder than ever, and generations after generations all over the world sing along with the choruses. From Malmö to Melbourne, Durban to Delhi, Seoul to St Louis the phenomenon goes on and on.

"Some music never dies"

For the first time since opening in 2013 ABBA The Museum decided to tell the full story with an expanded exhibition. With no more charts in Europe, Asia, Australia, North or South America to conquer, 1982 could have been the end of the road. But for ABBA, the journey continued. One thing lead to another and new chapters were constantly added to the story: musicals, folk music, solo albums, movies, parties, museums and virtual realities. Thirty-five years after ABBA fell silent we wanted to show that their music is louder than ever, and generations after generations all over the world sing along with the choruses. From Malmö to Melbourne, Durban to Delhi, Seoul to St Louis the phenomenon goes on and on.